Christian Stadler (
@enduringsuccess) is a professor of strategic management at Warwick Business School at Warwick University and coauthor of several books, including
Open Strategy: Mastering Disruption From Outside the C-Suite (MIT Press, 2021). Martin Reeves (
@martinkreeves) is a senior managing director and partner at Boston Consulting Group and chair of the BCG Henderson Institute. He is coauthor of several books on strategy, including
The Imagination Machine (Harvard Business Review Press, 2021) and
Your Strategy Needs a Strategy (Harvard Business Review Press, 2015).
